Lahore, 28th February 2012: Wateen Telecom, recently ranked as Pakistan’s No. 1 wireless broadband company by the PTA, has also been awarded the Consumer Choice Award for Best Internet Service Provider.
The award was presented at the prestigious ceremony for the 7th Annual Consumer Choice Awards, held in Karachi and attended by representatives of the country’s leading national and multinational brands. In total, around 85 awards were presented in various categories, ranging from financial services to FMCG to telecommunications.
The award was presented by Mr Raza Haroon, provincial minister for Information Technology, along with Mr Nisar Khoro, speaker of the Sindh assembly, to Mr Jalil Ahmed Farooqi, Wateen’s head of consumer for the southern region.
The Consumer Choice Award is especially rewarding as the winners are selected by a wide cross-section of Pakistani consumers, who are comprehensively polled in objective surveys carried out through the Consumer Association of Pakistan’s websites. Wateen beat other internet service providers after being selected by Pakistani consumers as the country’s leading ISP for its reliable internet services and committed customer care.
Over the past year, Wateen has taken several steps to help improve service levels and optimise the network’s efficiency, including the relocation of over 200 sites. The company also introduced multiple payment methods for customer ease, including online e-banking, EasyPaisa, as well as NADRA e-Sahulat Centers. The company has also worked closely with international vendors to improve customers’ browsing experience by installing caching revolutionary solutions on the network.
The company has also seen great support from its principals at the Abu Dhabi Group, which has continued to show great confidence in Wateen and its new management and has provided cash support of over US$57 million in the last 12 months. Despite the recent fire that engulfed Wateen’s headquarters, the company has successfully ensured that customers did not suffer any loss of quality in their services.
Commenting on the award, Wateen CEO Mr Naeem Zamindar said, “To be selected by Pakistani consumers as their choice of preferred and most reliable internet service providing company is an honour and a testament to the improvements brought in to the network over the last year.”